Street team management software for field campaigns
CampusThreads gives street team managers one workspace for recruiting, availability, shifts, briefs, training, field reports, rewards, inventory, and program costs. Ambassadors use a mobile app while managers follow each assignment from preparation through review.
What street team management software does
Street team management software organizes the people and records involved in local promotional work. A manager can publish an assignment, find available ambassadors, share the brief, collect proof from the field, approve the completed work, and connect the result with program spend.
Build a roster by market
Create an intake for the role, review applicants, invite selected ambassadors, and place them in groups based on location or assignment needs. Each person keeps their availability and program records in the app.
Schedule local field work
Post a shift with time, location, openings, pay, instructions, and eligibility rules. Managers can assign people directly or let qualified ambassadors claim available work.
Prepare every ambassador
Attach a campaign brief, training module, checklist, product information, and field assets to the work. Completion records show who has read the material and finished required training.
Review work from the field
Ambassadors submit time, photos, notes, expenses, leads, and other requested evidence. Managers review the report, follow up on missing details, and approve the result for reporting or rewards.
A street team workflow from signup to result
Recruit
Collect applications and place selected people in the right local group.
Prepare
Assign the brief, training, files, and required items for the campaign.
Schedule
Publish shifts or tasks and match the work with available ambassadors.
Review
Read field reports, check submitted proof, and handle expenses or time.
Reward
Issue points, record compensation, and read results by person or location.
Plan for the work street teams carry out
The same roster may support launch days, neighborhood outreach, venue promotions, community events, retail visits, and campus activations. CampusThreads keeps a shared history for each ambassador while every assignment carries its own location, brief, requirements, and report.
| Manager question | CampusThreads record | What the ambassador sees |
|---|---|---|
| Who can work at this time and place? | Availability, location, groups, and shift openings | An eligible shift with time and travel details |
| Has the team read the campaign brief? | Resource access and training completion | Assigned files, modules, and checklist items |
| What happened during the activation? | Field report, photos, time, notes, leads, and expenses | A report built around the work they completed |
| How should this work be recognized? | Hourly pay, points, redeemable assets, and reward rules | Earned points, reward progress, and available items |
| Which markets produced useful results? | Activity, cost, referral, lead, and location reporting | The assignments and outcomes connected with their work |
Use an AI colleague with manager approval
The optional AI colleague can read the program records available to it and help a manager prepare assignments, review activity, find gaps, and answer operational questions. Actions involving people, money, or outside messages stay behind manager approval.
Street team software questions
What is street team management software?
It is software for recruiting, preparing, scheduling, communicating with, and reporting on people who promote a brand in local places. The records often include shifts, tasks, briefs, evidence, expenses, rewards, and results.
Can CampusThreads schedule recurring street team shifts?
Yes. Managers can create recurring field work, set openings and eligibility, assign ambassadors, and follow the scheduled work in calendar or table views.
Can ambassadors submit photos and expenses?
Yes. A field report can include media, notes, time, expenses, and other requested details. Managers can review the submission before it counts toward rewards and reporting.
Does CampusThreads support hourly pay and points together?
Yes. A program can use hourly compensation with points and redeemable rewards. Budget and activity records give managers context for the cost of the work.
How much does CampusThreads cost for a street team?
The brand workspace is free for up to 100 ambassadors and includes 1 GB of storage under fair-use limits. Paid options cover the AI colleague, ambassador sourcing, CRM connections, and higher limits.
Set up a street team workspace
Add your markets, ambassador groups, first assignment, preparation material, and reward method. The free brand workspace supports up to 100 ambassadors.